Brand, Creative, & Marketing Strategist
$10M+ Nets
Ticket Revenue
25+ Different
Clients Managed
5+ Brands Launched,
10+ Brands Repositioned
9 Industries
Marketed
Brand Identity
✳︎
Account Management
✳︎
Partnership Solutions
✳︎
Creative Direction
✳︎
Data & Analytics
✳︎
Brand Identity ✳︎ Account Management ✳︎ Partnership Solutions ✳︎ Creative Direction ✳︎ Data & Analytics ✳︎
Currently, but not limited to, leading marketing strategy for the Brooklyn Nets + Brooklyn Sports & Entertainment brands. I lead with data and insights as a functional marketer, but I’m a creative at heart. I’m a conduit to our Ticketing & Sales, Partnerships, CAPEX , Community, and Basketball Operations departments.
The Stats ❊
5 Years of Agency Training
Managed clients in automotive, retail, pharmaceutical, finance, health & wellness, sports, entertainment, music, and fashion.
01League Operations Tested
Managed the NBA’s content partnerships and partnered with all 30 franchises to improve digital and content executions.
02In-House Brand Builder
Translate Brooklyn Sports & Entertainment and Brooklyn Nets business objectives into clear marketing strategy for 3 seasons.
03Content Creator & Community Manager
Former creator, host, and producer of the Tough To Say podcast. 250+ episodes, 5 years, and a dedicated audience with ad revenue.
04The Work
Brooklyn Nets
Season Ticket Platform
Brooklyn Nets
Premium Sales Pipeline
Barclays Center
Gallagher Terrace
Brooklyn Basketball
Training Center Launch
Brooklyn Nets
Logo Set Unveil
Brooklyn Nets
Merchandise Launches
BKSE
Copywriting
Tough To Say
Podcast Host