TTS Summer Shoot
A shoot about nothing.
The Ask
Our podcast needed content for a summer of posting ahead… I saw an opportunity to do something really stupid.
The Work
I knew I’d need help. Luckily, my friends are also fellow creatives who were willing to spend an afternoon doing some dumb shit for our podcast. We had a director, videographer, photographer, art director, and several extras. The goal was to develop a “campaign about nothing” where I’d lean into influencer culture by galavanting NYC on a hot summer day. We wanted to see if people would respond to me and a crew with cameras… they did.
The Output
- Let the work speak for itself… but this did lead to a pretty sweet brand deal with Magic Mind.
